I have 15 years of experience, developing from a Designer to a Director in a fast-paced, award-winning agency. My work focuses on transformation of people, brands, creative results, and building the systems that can make it both scalable and sustainable.

As Director, I led a 14-person team across design, motion, and video production, responsible for roughly 50,000+ creative assets a year across 150+ campaigns for 30+ active clients. Developed and directed creative work from paid campaigns to brand development, websites, events, and 360 marketing services. Worked across verticals, with industry focus primarily in travel, hospitality, and real estate, with additional experience across legal, medical, consumer, retail, and nonprofit.

I built a creative department's operating backbone, including creative processes, branding systems, design systems, briefing standards, project management standards, and modular scalability templates, while growing my department in a company that scaled from 8 to 80+ marketers. In addition, I lead AI integration, pushing forward transformative workflows that redefined our approach to the creative process, providing more time for research, ideation, refinement and efficiency.

I had the privilege to represent our creative department, the work we did and the culture that transformed an agency into a collective success story. My goal and objective is to construct environments where creative teams succeed.